Gabriela Spataru.
Employer Branding Manager @Systematic
BIO.
Gabriela Spataru is an Employer Branding Manager with 10 years of experience, combining branding expertise with an organizational anthropology perspective to develop impactful strategies and campaigns.
Passionate about the connection between people, culture, and corporate identity, she creates data-driven initiatives and engaging storytelling to strengthen employer brands.
Currently, she works at Systematic as an Employer Branding Manager.
Masterclass:
Amplifying Your Employer Brand: How to Harness Employee Advocacy & Digital Content
What you’ll learn:
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The difference between employee advocacy and ambassador programs—and why both matter
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How to identify and engage the right employees as brand advocates
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Real-world examples of successful programs & how to apply them in your company
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Practical solutions to measure impact
Why you should join:
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Learn how to boost employer brand and trust among brand advocates
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Learn how to amplify employee advocacy though digital marketing and content marketing strategies
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Learn how to craft narratives that align your employer brand and candidate journey, including a hands-on example of a LinkedIn campaign using the new Thought Leadership Ads feature