His approach is that employer branding must be Bold and Authentic by converting analytic insights into compelling content for target audiences.

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In his day to day, Omer is planning, developing, executing, and measuring dozens of internal and external projects in the fields of strategy, end-to-end recruiting marketing, innovative candidate journey, EVP analysis, social media content, employee advocacy program, events, and more.

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His previous role was managing projects for tech, cyber, health, and pharmaceutical companies at marketing and employer branding agency Xtra Mile.